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November 19, 2019

Published on Linkedin on November 19th, 2019

Many companies entering Asia come in with short term interests to test the waters by simply allocating very limited resources and operate with no plan other than to see if there is interest from prospects to buy the...

November 14, 2019

Peter Hum, Managing Director of StrateValue Pte Ltd was recently interviewed by Phil Pelucha on The Big BOOM Podcast. We had an interesting chat about these topics:

- Asia business market entry and tips on how to succeed in the region.

- the nuances and differences of As...

November 6, 2019

Published on Linkedin on November 6th, 2019

One of the biggest mistakes many companies make when entering the Asian marketplace is to gauge their timeline for success based on that of their home country.  In doing so, they end up being severely disappoint...

October 26, 2019

Published on LinkedIn on October 26th, 2019

This article is a continuation from my original piece from October 17th, 2019 titled Asia Market Entry – What Does it Take? Part 1.  I encourage you to read that article first to gain proper context for this piece below....

October 22, 2019

Published on LinkedIn on October 22nd, 2019

How many of us have said “I’m not a salesperson and I can’t sell for my life”.?

How many of us are successful in driving sales for our employers but when it comes to seeking job opportunities, we don’t know how to hunt or...

October 17, 2019

Published on Linkedin on August 17th, 2019 

As a business professional who has successfully performed multiple market entry projects for numerous American companies into Asia over the last 17 years, I thought I would write this brief article to highlight some key elemen...

August 1, 2019

 Published on LinkedIn on August 1st, 2019

To many people, these two words are one and the same. But are they really? 

No, they are not.  

You can work for a company and be very entrepreneurial, which is to say that you can help a company grow their business as...

May 31, 2017

(Published on LinkedIn May 31st, 2017)

For many multinationals in North America and Europe, Asia Pacific represents a business growth opportunity that simply cannot be ignored. Asia Pacific is still a global growth engine with almost 4.5 billion people making up roughly...

May 30, 2017

On May 26th, 2017 in Singapore, ATiS signed a strategic MoU (Memorandum of Understanding) with KAIT / KBD (Korea Association for ICT Promotion / Korea BigData Forum) and Kdata (Korea Data Agency / Korea Big Data Forum).  Both KAIT and Kdata are government linked entiti...

May 17, 2017


(Published on LinkedIn May 17th, 2017)

Entering the Asia Pacific market for many Small and Medium-sized Enterprises (SMEs) requires long term commitment and a strategic and tactical plan that too many companies are quick to overlook in their urgent quest to reap the bo...

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